eNamia
iOS app

Bully

An AI performance app for testosterone, discipline and physique tracking. Turns vague fitness goals into measurable plans users actually follow.

Bully cover

Bully (Testo) is a performance app built around testosterone, discipline and physique tracking. It takes goals that are usually vague and makes them measurable, then holds users to them.

The approach

It launches into fitness and wellness communities first and expands through performance and discipline content, with premium tracking and structured plans as the paid tier.

Part of the in-house portfolio we build and back through Private8.

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